Hey you! Welcome to this exciting journey where your dreams are big, and the sky’s the limit. Diving into this world can feel like a mix of pure joy and a tad bit of “what have I gotten myself into?”—especially when you’re balancing the superhero act of being a mom with chasing your career dreams. But guess what? This guide is your new best friend, here to walk you through to find your first clients without breaking a sweat.
So, let’s shake off the overwhelm, let’s do a little woosaaaah and dive into 21 strategies to find your first freelance clients.

How To Find Your First Freelance Clients
Make Social Media Your Playground
Transform your social media accounts from personal galleries to dynamic showcases of your talent. Engage, share, and shine with everything that makes you, well, you! Remember, being real beats perfection any day. Your genuine vibe will attract a tribe that’s ready to hire you.
Network Like You Mean It To Find Your First Clients
Whether it’s clicking through a virtual event or mingling in person, networking events are goldmines for connections. Go in with an elevator pitch that sparkles and ears ready to listen. The magic happens in the follow-up, so don’t forget to connect afterwards!
Join the Freelance Marketplace Fiesta
Platforms like Upwork, Fiverr, freelancingfemales.com, TheMomProject.com and Freelancer.com are bustling with potential clients looking for someone exactly like you. Spruce up your profile, showcase your best work, and don’t shy away from pitching. Every project is a stepping stone to your next big break.
Sweeten the Deal with Referral Bonuses
Happy clients are your best advocates. Amp up the word-of-mouth game by offering perks for referrals. It’s a win-win: your clients get a little extra, and you get introduced to a whole new pool of potential gigs.
Craft a Portfolio That Pops To Find Your First Clients
Your portfolio is your professional love letter to the world. Fill it with work that screams your expertise and versatility. Make it so irresistible that potential clients can’t help but think, “This is the one!”
Dive Deep into Industry Gatherings
Industry meetups and conferences are your backstage pass to the who’s who of your field. Be more than just a face in the crowd—ask questions, share insights, and soak up all the knowledge. These connections can open doors you didn’t even know existed.
Collaborate to Elevate
Link up with fellow pros for projects that showcase both your skills. It’s like getting a seal of approval from someone already established, plus their audience becomes yours too. Pick partners who vibe with your vision, and together, you’ll create magic.
How To Find Your First Customer
The Magic of Cold Emails
Let’s get bold with cold emails, shall we? Picture this: you, crafting an email so captivating, your dream clients can’t help but notice. Research, personalize, and showcase how you’re the solution they didn’t know they needed. Keep it snappy, add a sprinkle of charm, and maybe even a sweet introductory deal. Remember, each response is a high-five to your hustle.
Your Neighborhood’s Hidden Gems
There’s gold in your own backyard—local businesses love teaming up with local talent. Get your name out there in business directories, Google maps, or your local chamber of commerce. It’s like saying “Hey neighbor, let’s make some magic together.” Personal connections made locally can blossom into beautiful, long-lasting collaborations.
Guest Blogging: Your Stage to Shine
Share your brilliance with the world through guest blogging. It’s your chance to strut your stuff on industry platforms, boosting your SEO mojo and making you the go-to guru in your field. Plus, it’s a sneaky smart way to guide potential clients right to your digital doorstep.
LinkedIn: The Professional Playground To Find Your First Clients
LinkedIn is where the business party’s at. Jazz up your profile with the right keywords, mingle in the comments, and don’t be shy to slide into those DMs (politely, of course). Join groups, share your genius, and watch as LinkedIn turns into your professional matchmaker.
The Freebie Debate
Offering free work? Controversial, sure, but think of it as showcasing your confidence. Pick wisely, and let your work do the talking. When they see what you’re capable of, they’ll be scrambling for their wallets. It’s about proving your worth and unlocking doors to paid gigs.
The Power of Community
Online freelancer communities are like having a wise mentor, supportive bestie, and savvy colleague all rolled into one. Dive into forums, Reddit, or Facebook groups. Share, learn, and grow together. And who knows? Your next project might just find you there.
How to Find Freelance Jobs
Job Boards & Freelance Platforms: Your Opportunity Radar
Keep your eyes peeled on job boards and freelance platforms. They’re like treasure maps to your next big gig. Be the eager beaver—set alerts, apply fast, and show them why you’re the perfect fit. A few to keep in mind are indeed.com, Linkedin.com, Simplyhired.com. Click here for a list of more.
Become an Email Marketing Maestro
Imagine your email newsletter as a cozy coffee chat with your tribe, where you spill the tea on industry secrets, share your glittering projects, and offer nuggets of wisdom. It’s not just about showcasing your talents—it’s about building a relationship, one email at a time. Keep that conversation flowing, and watch as those leads turn into your cheerleaders.
Elevator Pitch Magic
Your elevator pitch? Think of it as your anthem—the kind that gets stuck in someone’s head. It’s the snapshot of your awesomeness, wrapped up with a bow of persuasion. Practice until it’s as smooth as your morning latte, ready to wow at a moment’s notice. Because you, my friend, are unforgettable.
Shine Bright on Google My Business
Google My Business is like your digital storefront, and honey, it’s time to make it sparkle. A polished profile not only puts you on the map but also showcases those rave reviews and all the need-to-knows about your service. It’s your beacon, guiding local gems straight to your door.
Sweeten the Deal with Promos To Find Your First Clients
Who doesn’t love a good deal? Entice those on-the-fence clients with a promo that’s too good to resist. Think of it as the cherry on top—an invitation to experience your brilliance at a sweet, sweet price. It’s about making that first connection, one that blooms into a loyal, loving client relationship.
Buddy Up with Business Besties
Look around for businesses that complement yours like peanut butter does jelly. Teaming up can create a powerhouse of mutual referrals, expanding your reach and bringing in clients who already have a seal of approval from your new biz besties. Together, you’re stronger.
Testimonials: Your Gold Stars
Just finished a project that left your client over the moon? That’s gold, mama. Collect those glowing testimonials and sprinkle them everywhere. They’re your proof of awesomeness, easing the worries of potential clients. And don’t forget to ask for referrals—your satisfied clients are your best advocates, pointing new stars your way.
Lead Magnets: Your Lure of Awesomeness
Create something so irresistible, like an e-book or a mini-course, that folks can’t help but sign up for. It’s your bait for capturing leads, and once you have them, nurture those seeds with care. Through your tailored emails, watch as curiosity blossoms into genuine, eager interest.
There you have it, fabulous freelancing mamas—your blueprint to attracting those first, precious clients. With each step, you’re not just building a business; you’re crafting a legacy. So, let’s do this with all the grace, grit, and gusto you’ve got. The world is ready for your magic. ✨